television

The Cultural Wasteland of Television

HOW TELEVISION SOLD THE PANAMA INVASION

"The whole entertainment element of television is dominated by men and women who have a unified, idiosyncratic view of life." - Ben Stein*

"Television has allowed us to create a common culture, and without it we would not have been able to accomplish our goal." - Morris Janowitz* psychologist, Chicago University, December 1, 1984

"One function television news performs very well is when there is no news we give it to you with the same emphasis as if it were." - David Brinkley

"The images detached from every aspect of life merge into a common stream in which the unity of that life can no longer be recovered. Fragmented views of reality regroup themselves into a new unity as a separate pseudo-world that can only be looked at. The specialization of images of the world has culminated in a world of autonomized images where even the deceivers are deceived. The spectacle is a concrete inversion of life, an autonomous movement of the nonliving." - Guy Debord

"Any technology gradually creates a totally new human environment."

Marshall McLuhan

"While theoretically and technically television may be feasible, commercially and financially,
I consider it an impossibility, a development of which we need waste little time dreaming."
Lee DeForest, 1926, radio pioneer and inventor of the vacuum tube

"Television won't be able to hold on to any market it captures after the first six months.
People will soon get tired of staring at a plywood box every night."
Darryl F. Zanuck*, head of 20th Century-Fox, 1946

The "opiate of the masses" generates an image.

Television converts all of reality into entertainment.

A dream reality as vivid as life and inextricable from reality.

"The nearest analogy to the addictive power of television and the transformation of values that is wrought in the life of the heavy user is probably Heroin™.

Heroin™ flattens the image; with Heroin™, things are neither hot nor cold; the junkie looks at the world certain that what ever it is, it does not matter.

The illusion of control Heroin™ engenders is analogous to the subconscious assumption of the television consumer that what is seen is 'real'.

In fact, what is seen are the cosmetically enhanced surfaces of products.

Television, while chemically non-invasive, nevertheless is every bit as addicting and physiologically damaging as any other addictive drug.

Most unsettling of all is this: the content of television is not a vision but a manufactured data stream that can be sanitized to 'protect' or impose cultural values." - Terence McKenna

"The story-telling function has by and large been usurped by remote professionals: the television and movie producers on the one hand, and the news media and educational establishment on the other.

Corporations provide us with stories to answer the question, "Who am I?"

The entertainment world feeds us stories about total strangers.

Dramas and soap operas bestow the illusion of being intimately familiar with celebrity lives.

Such shows tap into the inborn identity building function of the psyche, but that function is truncated when those intimately viewed lives off in television-land never feed back into our own." - Charles Eisenstein

World’s ruling elites stare into the abyss

Kim Kardashian pairs up with an MIT to publish a scientific paper

Image creation technologies transform our way of thinking.

Once television was in the home it became the primary source of social culture modeling.

The television forged an epistemology in which all information had to become entertainment to attract attention.

Television allows an endless source of raw material to be processed into entertainment.

Entertainment removed from reality by the naturally occurring bias' of all those responsible for the presentation.

The hunger for entertainment allows for monumental fiction.

Television provides a common window on public reality, the window through we are conditioned to apperceive those parts of life with which we do not have direct contact, entertainment had stealthily become the standard of value for reality itself.

"This may be 2007, but when we consider the power of mythology the psychology of the average man hasn't changed in 4000 years.

And when everyone in the political community believes the same myth, it becomes a parallel reality.

With TV reinforcing the 911 myth every single day, it has become stronger than any belief system that I can remember." - Jeff Rense

kill your television it trains ignorarrogance

"The most potent propaganda tool is television."

Rodrigue Tremblay

"No matter what is depicted or from what point of view, the overarching presumption is that television is there
for our amusement and pleasure." - Neil Postman

Television creates expectations that weigh heavily on the subconscious which actually changes brain architecture.

"Advertising gained considerable momentum after World War II, especially with the advent of television.

The average American adult sees about 21,000 commercial messages a year; the largest 100 corporations in America pay for about 75% of commercial television time and about half the public television time.

With advertising for a 30 second segment in prime time costing over $200,000 on network television, only the largest corporations can afford it.

Advertisers cultivate desire by hitching their wares to the infinite yearnings of the Eternal Soul." - Donald O. Mayer

"Reason requires a high degree of discipline of concentration; impression is easier." - Raymond Price

The main thrust of television is to create dissociation from reality, to convert a mental image into a symbol.

The audience reacts rather than thinks -intertenere rather than ekstasis.

1969

A series of experiments Herbert E. Krugman regarding the effect of television on human brainwaves revealed startling results.

In less than one minute of television viewing human brainwaves switch from beta waves associated with linear logical thought - to alpha waves.

When the subjects stopped watching television and began reading a magazine, the brainwaves reverted to beta waves.

A 'beta' state is considered a normal, awake state, while 'alpha' states are experienced in a deep relaxation or 'daydreaming' state.

In the alpha state, a person is subjected to a passive learning experience with visual information being directly downloaded into the subconscious without any conscious thought.

Television effectively numbs the left brain while engaging the right brain disallowing proper decoding and critical analysis.

Essentially, you go into a hypnotic trance. You are on 'auto-pilot'.

Herbert E. Krugman, who spent decades at General Electric (GE) headquarters as director of public opinion research, concluded:

Internal alpha responses can be stimulated by appropriate external rhythms or frequencies.

Corporate media may create special programs to help people modify certain attitudes or behavior.

Passively learned material has an important 'advantage' which some have also associated with so called subliminal perception, extrasensory perception, or hypnotism.

For early education there may be an opportunity to accept the fact that many children fidget in class, and that this interference with their attention is not to be blamed on parents, teachers, or the child.

Mild drugging of these children, or training in relaxation through alpha driving, may be dramatically helpful to their educational achievement.

For public television there may be an opportunity to accept without shame the fact that it has taught violence to an entire generation.

The clear story of television violence is not that a next generation is more violent but that the next generation knows more violence.

The political consequences of this may yet be what some would call 'good' (e.g., pacifist).

It is possible that the relaxed and successful character of passive learning can be enhanced by the artificial induction of Alpha rhythm with the aid of a flickering light.

[Televison flicker rate at 50 Hz (PAL, SÉCAM systems) or 60 Hz (NTSC).]

"Let me try to explain the special qualities of one, two and three exposures. I stop at three because as you shall see there is no such thing as a fourth exposure psychologically; rather fours, fives, etc., are repeats of the third exposure effect:

Exposure # 1 is a "What is it?" type of response.

Exposure #2 will elicit some response of the remembrance of the first time and attempt to find something new or novel, not seen the first time if only to discard the image or object as of no further interest.

The second exposure response is "What of it?" ... does it have personal relevance ?

By Exposure #3 the viewer has been through "What is it?" and "What of it?," so by the third viewing, the image or object is locked in through interest.

Given the proper future contextual stimuli, such as a corporate logo, immediate recognition of the image or object occurs.

There is a myth in the advertising world that viewers will forget your message if you don't repeat your advertising often enough.

It is this myth that supports many large advertising expenditures.

I would rather say the public comes closer to forgetting nothing they have seen on television.

They just 'put it out of their minds' until and unless it has some use and then the response to the commercial continues." - Herbert E. Krugman

To test TV ads, watch 16 people’s brainwaves

Underage drinkers pick brands they see on TV

"The way in which you restrain people from doing a wide variety of things, not compatible with the social order of which they are members, is that you subject them to ritual.

The process is simple: you make them dance round a totem pole until they are wild with excitement and become jellies in the hysteria of collective frenzy; you enhance their emotional state by any device, by all the locally available audio-visual aids, drugs, dance, music and so on; and once they are really high, you stamp upon their minds the type of concept or notion to which they subsequently become enslaved.

The savage wakes up with a bad hangover and a deeply internalized concept.

Religion is ritual, and the central role of ritual is the endowment of individuals with compulsive concepts which define their worldview.

Deeply internalized notions oblige them to act within prescribed limits.

Each concept has a normative binding content, as well as a kind of organizational descriptive content.

The conceptual system maps out social order and required conduct, and inhibits inclinations to thought or conduct which would transgress its limits.

I can see no other explanation concerning how social and conceptual order and homogeneity are maintained within societies which, at the same time, are so astonishingly diverse when compared with each other.

This can only be achieved by means of conceptual constraint, and that in turn must somehow be instilled.

Somehow, semantic, culturally transmitted limits are imposed on men."

- Ernest Gellner, Anthropology and Politics, 1995

Effects of Television on the Brain

How Television Affects Your Brain Chemistry

Mass Mind Control Through Network Television

"The corporate grip on opinion in the United States is one of the wonders of the Western world. No First World country has ever managed to eliminate so entirely from its media all objectivity - much less dissent. " - Gore Vidal

This web site is not a commercial web site and is presented for educational purposes only.

This website defines a new perspective with which to engage reality to which its author adheres. The author feels that the falsification of reality outside personal experience has forged a populace unable to discern propaganda from reality and that this has been done purposefully by an international corporate cartel through their agents who wish to foist a corrupt version of reality on the human race. Religious intolerance occurs when any group refuses to tolerate religious practices, religious beliefs or persons due to their religious ideology. This web site marks the founding of a system of philosophy named The Truth of the Way of the Lumière Infinie - a rational gnostic mystery religion based on reason which requires no leap of faith, accepts no tithes, has no supreme leader, no church buildings and in which each and every individual is encouraged to develop a personal relation with the Creator and Sustainer through the pursuit of the knowledge of reality in the hope of curing the spiritual corruption that has enveloped the human spirit. The tenets of The Truth of the Way of the Lumière Infinie are spelled out in detail on this web site by the author. Violent acts against individuals due to their religious beliefs in America is considered a "hate crime."

This web site in no way condones violence. To the contrary the intent here is to reduce the violence that is already occurring due to the international corporate cartels desire to control the human race. The international corporate cartel already controls the world economic system, corporate media worldwide, the global industrial military entertainment complex and is responsible for the collapse of morals, the elevation of self-centered behavior and the destruction of global ecosystems. Civilization is based on coöperation. Coöperation does not occur at the point of a gun.

American social mores and values have declined precipitously over the last century as the corrupt international cartel has garnered more and more power. This power rests in the ability to deceive the populace in general through corporate media by pressing emotional buttons which have been preprogrammed into the population through prior mass media psychological operations. The results have been the destruction of the family and the destruction of social structures that do not adhere to the corrupt international elites vision of a perfect world. Through distraction and coercion the direction of thought of the bulk of the population has been directed toward solutions proposed by the corrupt international elite that further consolidates their power and which further their purposes.

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