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crisis management
Corporate executives are guilty of
securities fraud if they
misrepresent the truth about their corporation's financial
condition."Every crisis has three Vs: the
victim, the
villain and the
vindicator. We want to know
who to like,
who to believe and
who to hate. That's how the
media tells
its stories related to crises.
A crisis is resolved when you muddy the rigid roles of these
three types of characters or when you reverse the roles.
So the goal of PR person is
to enact that switch." - Eric Dezenhall
Eric
Dezenhall believes that the
best strategy is to rarely, if ever, admit guilt and to
meet each accusation
with a counter attack.
In the middle of a public relations crisis,
companies pay consultants anywhere from $50,000 and up, depending on how long
and how many people are deployed.
A pre-crisis
preparation session costs at least $25,000.
Still, says Eric Dezenhall,
who has represented such companies as Procter & Gamble, ExxonMobil,
Eli Lilly and
General
Electric, "the amount of money spent on crisis management is a drop in
the bucket compared to what you might lose."
"Our
liquidity and balance sheet are strong."
- Alan Schwartz, CEO of Bear Stearns 36
hours before seeking emergency funds for two failing
hedge funds
Joseph Cassano of American International Group is
"highly confident that we will have no realized losses" on the
credit default
swap portfolios less than three months before they posted more than $11
billion in losses.
Five days before filing for bankruptcy
CEO
Richard Severin Fuld Jr.
assures investors
that Lehman Brothers has $42 billion in
liquidity.
"How does $42
billion vanish in five days and did
Lehman officers know then of
any harbingers of doom that they weren't sharing?" - Roger Parloff
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This website defines a
new perspective with which to engage reality to which its author adheres. The
author feels that the falsification of reality outside personal experience has
forged a populace unable to discern propaganda
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corporate cartel through their agents who wish to foist a corrupt version of
reality on the human race. Religious intolerance occurs
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system of philosophy named The Truth of the Way of the Lumière Infinie -
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which each and every individual is encouraged to develop a personal relation
with the Creator and Sustainer through the pursuit of the knowledge of reality
in the hope of curing the spiritual corruption that has enveloped the human
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international corporate cartels desire to control the human race. The
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industrial military entertainment complex and is responsible for the collapse
of morals, the elevation of self-centered
behavior and the destruction of global ecosystems. Civilization is based on
coöperation. Coöperation does not occur at the point of a
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American social mores and values have declined precipitously over
the last century as the corrupt international cartel has garnered more and more
power. This power rests in the ability to deceive the populace in general
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preprogrammed into the population through prior mass media psychological
operations. The results have been the destruction of the family and the
destruction of social structures that do not adhere to the corrupt
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corrupt international elite that further consolidates their power and which
further their purposes.
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